[ASR Philanthropic Publishing]

Nobody Wants to Give Money Away!

Bob Hartsook

Read Chapter 1

Nobody Wants to Give Money Away! is Bob Hartsook's fourth, and perhaps most insightful, book. It's motivating, entertaining, and right on target.

It's true, as Bob says, nobody wants to give money away. But it's just as true that people want to invest in making positive changes in the lives of others. That's why philanthropy works.

Through stories, humor and more than two decades of fundraising experience, Bob explores the nine fundraising truths essential to success:

No. 1: Nobody wants to give money away, but...
No. 2: People will give to change lives for the better, therefore...
No. 3: Demonstrate what the organization achieves, and...
No. 4: Listen to what your donor is really saying, then...
No. 5: Consider everyone a prospective donor, and...
No. 6: Always exceed expectations, because...
No. 7: There are no limits to the money available, if you...
No. 8: Stay passionate about fundraising, and you...
No. 9: Stay focused on the mission, so go get 'em!

As an added treat, Nobody Wants to Give Money Away! is filled with illustrations by Mark Litzler, whose clever fundraising cartoons appear in The Chronicle of Philanthropy, The Wall Street Journal, Barrons and The Harvard Business Review.

The book was released at the Association of Fundraising Professionals (AFP) international conference, April 2002 in St. Louis.

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